Pro Tips For Students: Building an Impressive Artist Portfolio Online

By: Creonow

Summary: As all artists know - presentation skills are just as important as talent and hard work, when it comes to leaving a lasting impression. Considering the amount of thought and care you put into your art, why not pay the same level of attention to your artist portfolio? Do you worry about what’s going through a recruiter’s mind, while they peruse your portfolio? Here are a few tips to get you going on the right track…    

Whether you're a freelancer, established professional, amateur, or student artist, you need a digital calling card in this day and age. You need a digital portfolio to maximize your chances of finding a job at a great studio or earning an admission to the prestigious art college of your dreams. Your portfolio can also act as a motivator or scoreboard of sorts - challenge yourself to keep updating it with new artwork as frequently as possible. If you pour some time and energy into compiling your portfolio, it could become your greatest asset career-wise.

About A Dedicated Portfolio Website of Your Own?

During graduation season, it can be too easy to miss out on job opportunities if you have no online portfolio to follow through, after an introduction with potential recruiters. But at this initial stage in your career, it doesn't make sense to opt for a dedicated portfolio website. Later, when you’re more established as a professional artist, you should look into developing a website of your own. So, most students tend to sign up for portfolio platforms that are known to recruiters. Such platforms expand every student’s reach and maximize their visibility without too much of a hassle.  

What Exactly are Recruiters Looking for, Anyway?

Most recruiters and art studio representatives respond well to a serious tone, simple color palette and clever use of white space in a student portfolio. They’re also looking for students that show a strong grasp of the fundamentals of art and design. So be sure to highlight 2 or 3 of your very best masterpieces up front and center, on your portfolio. It’s also critical to post your most recent visual work (completed within a couple of years). An outdated portfolio is of no interest for recruiters. But the quality of your work is not the ONLY criteria, the way it's presented also makes a big difference too. A professional vibe is what could set your portfolio apart.  

Show and Tell:

Don’t think of your portfolio as just your calling card, think of it as your sales pitch. Instead of simply listing your technical abilities and design skills in the bio section, you should show off your proficiency through your designs. Focus on demonstrating your current range of artistic skill, creativity and originality. Add a line or two of descriptive insight for each design, just to impart a personal touch. Treat your portfolio itself like a work of art. It should honestly represent your level of mastery.  

The Right Way to
Organize Your Portfolio:

But a simple digital gallery of artworks does not give off that all-important professional vibe. Your portfolio should be so well-curated that the process of browsing through your entire body of work should be quick and easy. Categorize your body of work under different sections to avoid overwhelming and turning off any viewers - you want every viewer to keep scrolling and clicking. You can even have a separate category for your college art/design assignments.   The classic grid-based gallery style is popular for a reason - it’s simple and it gets the job done. But be sure to declutter your layout. Your most recent artworks should share the spotlight, but there’s no reason to delete older designs. The overall effect of your portfolio should take the viewer's breath away.  

Attracting Online Followers:

A well-rounded online portfolio is the first step to building your own online fan base and gaining followers. It doesn't matter what your chosen medium is: concept art, visual designs, comic book art, paintings, photography, logos, architecture, fine art, illustrations, interior design, animation or 3D design, there are thousands of admirers of every sub-genre of art out there on the internet. You simply have to reach them.   Most student artists make the mistake of simply uploading their art to Instagram, DeviantArt, or Tumblr without categorizing, organizing or curating it further. Instead of such a scattershot approach, try uploading ALL of your art onto one primary portfolio platform. Of course, there’s no reason to stop posting your art elsewhere, but just be sure add back-links to your main portfolio page. You can even interact with other artists on the portfolio platform to get inspired by their art and gain followers to start building your fan base.  

Noticed, Get Hired:

Be sure to fill up your profile bio and contact information in detail, so that potential recruiters don't have to look too hard if they want to contact you for work. Leverage your network and use your portfolio to stand out by announcing yourself and establishing your talent as one to keep an eye on. If you take the time to polish and sort your art showcase, you’ll definitely attract more recruiters.  

Which Portfolio Platform is
the Right One?

Creonow is not just another portfolio showcase platform, it’s a primary touchpoint of the global online artist community. It’s an active social network with many professional as well as student artists, online art competitions, job postings and it gives fresh artists a much needed leg up, in terms of exposure. The whole process is as easy as - Step 1: Sign up for free and Step 2: Start uploading your art projects. That’s all you need to get started on Creonow!   

: So don’t just let your artwork speak for itself, take charge of your career by taking control of your own student-artist portfolio. The spotlight belongs to those who choose to step into it!